List Building Secret #8 - Write Free Articles
While it's a given you will put your newsletter subscribe address in your resource box at the end of the article, this is not the best way to get people to subscribe to your newsletter.
The best way is to write a few free E-courses that people can subscribe to via an autoresponder and weave the links into your article.
Here is what I mean, and I can tell you now, HARDLY ANYONE is doing this.
Let's say you have a newsletter on Ice Fishing and you're in the middle of writing a few articles to send out for publication. Here is what I would do.
I would go to Aweber.com, buy a monthly subscription to their service and then start writing up 2 or 3 free e-courses on all things to do with Ice Fishing and plug them into my autoresponder.
Now why would I want to do this if I really want people to subscribe to my newsletter? Well, article writing has come under attack by people who believe cutting peoples article bylines out is acceptable. They just steal the content as their own. So instead of trying to fight these people everyday of the week, I've accepted this is going to happen and I made provisions for it, and infact, it probably works in my favor.
So in my article while I'm writing it, I would let the readers know there is this great E-course for free they can sign up for. I wouldn't mention it was mine. I would just weave it into my article and it looks like I'm providing them with a great free resource.
I would then provide them with the autoresponder link and how to sign up.
Also remember that when you write your resource box for your article, you don't have to get them to go to a webpage to sign up for your newsletter.
You can put your newsletter subscribe information in your resource box like this....
"To get more information on how to catch more bass on a weekly basis, sign up for our newsletter by sending a blank email to youremail@address-here.com"
The best way is to write a few free E-courses that people can subscribe to via an autoresponder and weave the links into your article.
Here is what I mean, and I can tell you now, HARDLY ANYONE is doing this.
Let's say you have a newsletter on Ice Fishing and you're in the middle of writing a few articles to send out for publication. Here is what I would do.
I would go to Aweber.com, buy a monthly subscription to their service and then start writing up 2 or 3 free e-courses on all things to do with Ice Fishing and plug them into my autoresponder.
Now why would I want to do this if I really want people to subscribe to my newsletter? Well, article writing has come under attack by people who believe cutting peoples article bylines out is acceptable. They just steal the content as their own. So instead of trying to fight these people everyday of the week, I've accepted this is going to happen and I made provisions for it, and infact, it probably works in my favor.
So in my article while I'm writing it, I would let the readers know there is this great E-course for free they can sign up for. I wouldn't mention it was mine. I would just weave it into my article and it looks like I'm providing them with a great free resource.
I would then provide them with the autoresponder link and how to sign up.
Also remember that when you write your resource box for your article, you don't have to get them to go to a webpage to sign up for your newsletter.
You can put your newsletter subscribe information in your resource box like this....
"To get more information on how to catch more bass on a weekly basis, sign up for our newsletter by sending a blank email to youremail@address-here.com"
posted by northwind at
9:51 AM
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